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Creating Value for Customers by Using an Auto Belay

TRUBLUE iQ Auto Belay for gym climbing, climbing training, speed climbing, challenge courses or any form of partnerless climbing

In this article, we’ll explain how climbing gyms can gain from providing value to their consumers. If you want to get repeat business, you must offer amazing customer experiences. Understanding who your consumers are, what they want, and what they anticipate is critical to providing value to them. Creating buyer personas is the best method to do this.

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TRU-Lock Auto Belay Carabiner with Dual Connection option

The TRU-Lock Automatic Locking Carabiner is the most advanced Auto Belay carabiner available.

The most sophisticated auto belay carabiner currently on the market is the TRU-Lock Automatic Locking Carabiner. Our engineers created an aluminum carabiner specifically for Auto Belays after collecting data from more than 30,000 field-installed devices and 1 billion TRUBLUE uses annually.

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Drive Revenue and Customer Satisfaction with Auto Belays

TRUBLUE iQ Auto Belay for gym climbing, climbing training, speed climbing, challenge courses or any form of partnerless climbing

How to use business concepts to attract new clients and turn them into members. We’ll look at a different business concept each week and discuss how it connects to climbing gyms. Even though the major example in these articles will be auto belays, you should be able to apply these business ideas to many aspects of your organization. I’ll talk about how price elasticity of demand applies to climbing gyms in this piece.

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7 Ways Magnetic Braking Is Better Than Friction

In your gym, do you still use friction-based auto belays? Then consider the following ideas, which may keep you awake at night: thermal deterioration, extraneous contaminants such as water and dust, slack falls and dynos, and brake fading are some of the issues that can occur. Magnetic brakes address all of these problems and more. In auto belays, magnetic braking outperforms friction braking in seven ways.

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Competitive Advantage of an Auto Belay

TRUBLUE iQ Auto Belay for gym climbing, climbing training, speed climbing, challenge courses or any form of partnerless climbing

This is the first in a series of articles about how to use business concepts to attract new customers and turn them into members. We’ll look at a different business concept each week and discuss how it connects to climbing gyms. Even though the major example in these articles will be auto belays, you should be able to apply these business ideas to many aspects of your organization.

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6 reasons auto belays are excellent training tools for rock climbing

The first thing that springs to mind when people think of climbing training tools is usually a campus board or a hang board. Climbing strength training is fantastic with those equipment, but what about endurance? Climbing is more than just pushing yourself up the wall, as we all know. Climbing endurance, technique, and strength should all be addressed in a thorough training program.

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